In a World of Greenwashing, Modern Meadow is the Real Deal
The Biotechnology Company is Culturing Proteins to Sustainability Develop Everything from Leather for Handbags to Collagen for Beauty Brands
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Modern Meadow is a ten-year-old company that moves like a startup. The New Jersey-based biotechnology firm has been working on developing lab-grown and cultured materials such as leather without the need for animal agriculture or the use of harmful chemicals. By doing so, they offer a more sustainable alternative to traditional textile production methods, which often have significant environmental impacts. And, if you can grow proteins for making alternative leather, turns out there are other use cases too, including producing collagen for the beauty industry.
Our guest on the Electric Runway podcast this week is Catherine Roggero-Lovisi, the CEO of Modern Meadow, a company that’s revolutionizing the fashion industry by creating sustainable, biofabricated materials. Modern Meadow’s innovative technology allows them to grow a leather alternative in a lab without compromising on quality or durability.
At a time when greenwashing is at its peak, Modern Meadow is making a difference, and they have the data to prove it.
Listen to the episode below and enjoy some behind-the-scenes shots showing the production process of Modern Meadow’s Bio-Alloy for Tory Burch’s Ella Bio Tote.
The Electric Runway Podcast Episode 144: In a World of Greenwashing, Modern Meadow is the Real Deal
Images from Modern Meadow