Protecting your Peach with PIXI
On this week's episode of the Electric Runway podcast, we sit down with Emily Welsch, the founder of PIXI Cycling. PIXI is a line of technical apparel on a mission to make cycling more inclusive for women. As an athlete herself, Emily found that cycling is a male-dominated sport, and this is reflected in the clothing. Tune in to find out just what makes PIXI technical, as well as to hear Emily share her experience launching a Kickstarter campaign, manufacturing overseas, and how she patented her special system (called the "tush cush") for protecting women's parts.