Electric Runway Episode 48: Announcing the Fashion Fusion Winners

In this episode, fashion tech journalist Amanda Cosco takes you inside Berlin's vibrant fashion tech community to learn all about the Fashion Fusion program. In case you haven't been following along, the Fashion Fusion program is an ideas competition for encouraging innovation + collaboration in the fashion tech space with groundbreaking concepts. The initiative was funded by the Deutsche Telekom, a German Telekom company, but is powered by a network of awesomeness, including our friends at ElektroCouture and Fashion Tech Berlin. Other partners include Intel, Wired Magazine, Fab Lab Berlin, and the German Research Centre for Artifical Intelligence—to name a few. The program was announced in the summer of 2016, with a call for submissions in late May. By August 16, 2016, the jury—which includes upper-echelon representatives from the fields of fashion and technology—had announced twelve finalists. These selected artists, designers, and entrepreneurs would go on to work closely with the House of ElektroCouture to develop their concepts.Today on the program, you’re going to hear from two very important characters at the centre of the fashion fusion program. Antje Hundhausen is the VP of brand experience at Deutsche Telekom—known as T-Mobile in North America. Antje tells me about why a telecommunications company is interested in the future of smart fashion. Lisa Lang is the founder of ElekrtoCouture, a fashion tech house that helps entrepreneurs bring fashion tech concepts to market. She’s also the lead curator of the Fashion Fusion program. She’s going to announce the winners, which are being revealed as this podcast is published in Berlin at a special awards ceremony.